England Grand Slam 2016 Advert (Sainsbury’s)

As part of the advertising campaign for this DVD release I produced a full-page print advertisement, using my design skill to entice potential customers. My key concerns were using elements of the key art such as illustrations, typography and colour and ensuring the advert was easily readable. I also paid close attention to Sainsbury’s brand guidelines and ensured these were adhered to.

Programs Used: Photoshop, Illustrator, InDesign

I Am Wrath DVD & Blu-Ray Advert (Sainsbury’s)

This project challenged me to utilise elements of the film’s key art and product photography to create an engaging and eye-catching print advertisements. I ensured this advertisement was consistent with the stylistic approach of the packaging design and ensured Sainsburys’ corporate identity was upheld through close consideration of their brand guidelines.

Programs Used: Photoshop, InDesign

Lotus Evora 400 Brochure

During my time at Lotus Cars I was tasked with redesigning and updating product brochures, using a keen eye for layout and a strong awareness of brand guidelines to create brochures both informative and consistent with corporate identity.

Programs Used: Photoshop, InDesign

101 Films DVD Advertisements (Scream Magazine)

These projects allowed me to produce a creative direction themed around the genre of the advertised releases. I used my knowledge of typography and layout to create designs which both easily digestible and engaging to prospective customers.

Programs Used: Photoshop, InDesign